Consistent supply. Ethical sourcing. Loyal farms.
MilkUp gives every supplier farm the same herd management platform, with daily tasks, health records and alerts, and can connect those farms across your supply base. The result: more consistent supply, sourcing you can stand behind, and farms that grow with you.
You find out about supplier problems when they reach intake.
Most of your supply comes from farms you can't see into. Fertility drops, feed shortfalls and health issues show up weeks later as lower volumes, quality rejections, or a supplier who quietly moves to a competitor. Your field team can only visit so many farms a week.
Volume surprises
No early signal of dips or herd problems.
Quality and residue risk
Treatments and withdrawal periods kept on paper, if at all.
Supplier churn
Farms that get no support are the first to leave.
What a stronger supply base gives you
Consistent supply
Well-managed supplier herds deliver more predictable volumes. Expected calvings, dry-offs and ready-for-market dates give you a forward view.
Ethical sourcing
Animal health and welfare records from every supplier farm, so you can stand behind where your milk and meat come from.
Supplier farm development
Best-practice routines and daily tasks on every supplier's phone, in Arabic: your extension program, running every day, not just on visit days.
Loyalty
Farms that grow with you stay with you. Give suppliers a tool that improves their own herd and margin.
Quality
Fewer issues at intake, with treatment records and withdrawal periods visible at farm level.
One platform for every supplier farm, connected to you
Equip your suppliers
Every farm in your network gets MilkUp, in Arabic, on app or desktop, with an AI assistant staff can talk to in the barn. Family farms and large commercial suppliers use the same platform.
They run better farms
Daily tasks, health records, withdrawal tracking and alerts help each farm improve fertility, health, feed efficiency and production, with vets and managers on the same dashboard.
We connect your supplier farms
MilkUp is multi-farm, so your supplier farms can be connected, with their consent. Talk to us about what your procurement, quality and field teams need to see across your supply base.
Suppliers own their farm data and choose what is shared with you.
Litres or kilos, the supply questions are the same.
- Volume per supplier
- Milk quality risk
- Treatment and withdrawal records
- Fertility that drives future volume
- Average daily gain
- Feed cost per kg of weight gained
- Ready-for-market dates
- Health records per animal
Start with a pilot. Scale across your network.
Scope
Pick a region or collection center and a mix of supplier farms. Agree what success looks like.
Pilot
We onboard and train suppliers in Arabic, alongside your field team.
Review
We report results against the agreed goals.
Scale
Roll out across your network, region by region.
Questions we hear from processors
Who pays for supplier licences?
It depends on your program: processor-sponsored, shared, or suppliers subscribe directly. Talk to us about what fits.
Do suppliers need smartphones?
Staff use the MilkUp mobile app and owners can also use the web. For farms without a smartphone, talk to us about your program.
What data do we see, and what stays with the farm?
Farmers own their data. You see what is agreed in your program, with each supplier's consent.
Can it connect to our collection or ERP systems?
MilkUp has an integration hub for importing data and connecting equipment. Tell us what you use and we will scope it in the pilot.
Does it work for meat supply chains?
Yes. MilkUp covers dairy and beef cattle, with growing support for buffalo.
What languages do suppliers use it in?
English, French and Arabic, including the AI assistant, by voice or chat.
Let's map your supply base
In a call we'll look at your supplier network and outline what a pilot would look like.