The complete business cycle of your herd, in one place
From feed to genetics, MilkUp turns daily challenges into lasting progress. Health, fertility, feed and production, connected, turned into daily tasks and alerts, with an AI assistant you can simply talk to.
Your team records events on the phone, by voice or in the app. Your farm's procedures turn them into today's tasks. Staff act. Owners, managers and vets see the results, recommendations and alerts on one dashboard. With MilkUp, every decision is informed, coordinated and actionable.
Ask your herd anything, in English, French or Arabic.
MilkUp has a smart assistant built in. Talk to it or type to it. Log an event while your hands are busy, ask about one animal or the whole herd, or ask for the numbers behind a decision. It answers from your own farm's data.
Who uses it: Farm workers, herd managers, owners, vets
- Log events by voiceHeat, weight, insemination, diagnosis and more, hands-free in the barn
- Ask about the herd or one animal"Show me animal 1234." "How many cows are due for a pregnancy check?"
- Ask about your KPIsGet farm-specific analytics on demand
- English, French and ArabicBy voice or chat
- A growing library of skillsThe assistant keeps learning new jobs
Maintain herd health, every day
Catch problems early and act fast. MilkUp keeps every treatment, vaccination and health event in one record, runs your farm's own treatment protocols, keeps track of your medicines, and alerts the right person as issues arise, with your vet and your manager looking at the same information.
Who uses it: Vets, herd managers, owners
- Health records per animalEvents, diagnoses, treatments, vaccinations
- Treatment protocolsFor each health condition, set up by your farm and your vet. MilkUp turns them into tasks
- Medicine inventory, with pricesWhat's in stock, what was used on which animal, and what it cost
- Withdrawal period trackingMilk from treated cows stays out of the tank and treated animals aren't sold too early. One delivery of milk during withdrawal means a full day's yield wasted
- AlertsOn the dashboard when an animal needs attention
- Vet accessIn the same dashboard as management, with its own role and permissions
More pregnancies, better genetics
A missed heat costs 21 days: one full cycle before the next chance to inseminate. MilkUp tracks every animal's cycle, tells your team who to watch today, runs your synchronization protocols as tasks, and keeps breeding and sire records so you can improve herd genetics over time.
Who uses it: Herd managers, inseminators, vets
- Heat trackingHeat checks in the daily task list
- Synchronization protocolsSet a protocol once. MilkUp schedules each step as a task
- Breeding and pregnancy recordsInseminations, sires and semen, pregnancy checks, dry-off and expected calving
- Semen straw inventoryWhat's in the tank, and which straw was used on which cow
- Pedigree recordsSire and calf records, to guide breeding decisions and improve genetics
- Fertility KPIsOn the dashboard, and on request from the AI assistant
Lower costs with feed efficiency
Feed is the biggest cost on most dairy and beef farms. MilkUp helps you build rations, call and deliver feed every day, record what's refused, and connect it all to output, so you see the real feed cost per kg of milk, or per kg of weight gained, and act on it.
Who uses it: Owners, nutritionists, feeding teams
- Ration buildingFor each group: milking, dry, heifers, calves, fattening
- Daily feed calling and deliveryHow much each group gets today, sent to the feeding team
- RefusalsRecord what's left in the trough, so rations match what animals actually eat
- Feed mixer integrationConnect your mixer so loads and deliveries flow into MilkUp
- Feed cost trackingPer kg of milk (dairy) and per kg of weight gained (beef), plus feed conversion
Increase milk production sustainably. Track every kilo of gain.
Follow milk yield per cow and per group, and weight gain in beef animals. See trends before they turn into losses. Litres or kilos, the herd questions are the same.
Who uses it: Owners, herd managers
- Milk yieldPer animal, per group, per day, plus the milk tank view
- Weights and average daily gainFor fattening and young stock. Weights can be logged by voice
- Feed conversion ratioAcross groups and periods
- ForecastsExpected production and herd changes from the AI recommendations
- Charts and comparisonsThis month vs. last, group vs. group, animal vs. herd average
Tasks, not just records
This is where MilkUp is different. When you start, your farm sets up its own procedures and protocols. From then on, they trigger tasks automatically, so your team knows what to do today. Nothing depends on someone’s memory.
Who uses it: Workers, herd managers, owners
"My staff won’t use it."
The list is short, in Arabic, on the phone they already carry, and they can just talk to it. We train your team.
- Tasks triggered automaticallyBy your procedures and protocols: insemination, pregnancy check, treatment, vaccination, weighing and more
- Your farm’s own proceduresStart from best-practice routines and adapt them to how your farm works
- Assign by roleEach worker sees their own list
- Log by voiceTick off tasks and record events hands-free with the AI assistant
- Done, and recordedCompleting a task updates the animal's record
- Follow-up for managersWhat's done, overdue or skipped
Make confident decisions, with recommendations and real-time insights
MilkUp doesn't just report. It recommends what to do next, looks ahead, and flags what needs attention now, not at the end of the month.
Who uses it: Owners, managers, vets, advisors
- Animal movementsRecommendations on which animals to move between groups or pens
- Herd composition and forecastsHow your herd is made up today, and where it is heading
- Planning reportsPlan breeding, feeding and sales ahead
- Proactive alertsAnimals that need attention, overdue tasks, drops in production
- Advanced analytics and KPI dashboardsFor owners and managers, on app or web
- Reports to shareWith your vet, nutritionist, partners or lender
Your vet, your manager and your team, on the same page
MilkUp unites veterinarians and management in one dashboard. Each person has a role (owner, manager, vet, worker) with the right permissions. Health findings, treatments and instructions reach the team as tasks, and the owner sees what was done. No more lost notes or "I didn’t get the message".
In the barn on your phone. In the office on the web.
Native mobile app and web
Staff use the app. Owners and managers switch between phone and computer.
Full Arabic interface
Plus English and French.
Roles and permissions
For owners, managers, vets and workers.
Multi-herd and multi-farm
Run several herds or farms from one account, and compare them side by side.
Coming from another system?
Keep what works. Add what's missing, or switch completely. We'll move your records.
MilkUp's integration hub imports records from other systems and connects farm equipment such as feed mixers. Run MilkUp alongside what you have to add what's missing, such as feed efficiency, daily tasks, medicine inventory, the AI assistant or a shared vet and management dashboard. Or move everything to MilkUp: we migrate your records and train your team.
Work alongside
Keep your current system, add MilkUp for feed, tasks and the rest of the cycle.
Switch completely
We move your animals, history and records into MilkUp.
Your herd data is yours
- You own your data.
- Access by role. Workers see their tasks, vets see health, owners see everything.
- Secure cloud.
- Shared only with your permission. For example with your processor, co-op or lender.
Effortless to start, and we stay close
- 1Setup
We set up your procedures and protocols with you and bring in your animals and existing records through the integration hub.
- 2Training
For owners, managers, vets and workers, in English, French or Arabic.
- 3Support
WhatsApp, phone and email, from Egypt and the UAE.
Curious how MilkUp would work on your farm?
Talk to us. We'll walk you through the AI assistant, daily tasks and dashboards, and answer your questions.