Digital herd management for every farm, with insight for food security.
MilkUp gives farms of every size a herd management tool they actually use, in Arabic, and can give programs a clearer view of the herds they support. We are a local partner, based in Dubai with a team in Egypt.
What a program gets
Digital records farmers use
Daily tasks and an Arabic assistant make record-keeping something farms keep up, not a form they fill once.
Smallholder productivity
Simple tools on a phone help small farms improve fertility, health and feed use.
Insight for planning
With farm consent, programs can see herd composition and trends to plan support.
Secure cloud, farmer-owned data
Farms own their records and choose what is shared.
English, French and Arabic
The whole platform, including the AI assistant, works in all three.
A local partner
Dubai HQ, a team in Egypt, and support in Arabic.
How a pilot program works
Scope
We agree a region, a group of farms and what success looks like.
Onboard
We onboard and train farms in Arabic, alongside your field or extension staff.
Review
We report results against the agreed goals.
Scale
We expand region by region.
Questions we hear from programs
Who owns the farm data?
Farms do. Programs see what has been agreed, with farm consent.
Does it work for smallholders?
Yes. MilkUp works for family farms and large operations alike, in Arabic, on a phone.
Which animals are supported?
Dairy and beef cattle, with growing support for buffalo.
Can it connect to other systems?
MilkUp has an integration hub for importing data and connecting equipment. Tell us what you use.
Discuss a pilot program
Talk to us about the farms and regions your program supports. We reply in English or Arabic.